Welcome to our knowledge bank
Exclusively for IAA members
This is the IAA’s knowledge hub, made available exclusively for our members.
Not yet a member? Then join the IAA now.
Adfolio search
IAA enables its members to tap into the largest advertising creative library on the web, without needing to leave the IAA site.
Whatever kind of ad you are looking for, you’ll find it here through Ad Forum’s user-friendly search facility.
You can:
- Instantly view TV, Print, Interactive, Radio, Cinema and Outdoor campaigns from your desktop, 24x7
- Conduct criteria-based searches on over 60,000 ads from over 90 countries and 60 Award Shows
- Save your ads in ‘favorites’ folders and electronically share them with colleagues or clients (registration to AdForum required to complete this, registration is free)
- Assesscompetitive advertising campaigns and strategies
- Stay informed of advertising trends
- Order custom research or Ads on CD ROM (at a cost).
Agency search
Need an agency for that all important marketing project? Then find one here!
IAA members get free access to Ad Forum’s agency search facility, without needing to leave the IAA site.
IAA research
See if the IAA’s research can assist you.
IAA smart charts
Have to prepare an important presentation? Looking for statistics on industry’s hottest market trends and insights?
Then see if the IAA’s smart chartscan help. Rather than trawling the internet looking for the answer, we give you the most important, eye-catching statistics in our easy-to-use, downloadable format right here.
Useful links
We have assembled dozens of links to associations, research libraries and authorities on various marketing topics. Provided here, all under one convenient roof, so you don’t have to spend hours looking for the answers yourself.