IAA China
About
Founded in 1987, IAA China is one of the largest chapters of IAA, with over 150 members representing leading brands, advertising and media agencies, as well as internet and martech companies across China. IAA China hosted two IAA World Congresses in Beijing in 2004 and 2014.
Upholding IAA’s core values and mission, the chapter is dedicated to fostering international exchange and collaboration between China’s advertising and mar-com ecosystem and its global counterparts. Combining IAA’s global network with CAA’s extensive domestic and international resources, it builds a solid platform for members to facilitate knowledge sharing, industry dialogue and professional development. It helps members stay abreast of the latest global advertising and mar-com trends, absorb cutting-edge industry insights and strategies, expand into overseas markets, and strengthen their global competitiveness.
The chapter’s secretariat is based at the China Advertising Association (CAA). Mr. Zhang Guohua, President of CAA, concurrently serves as Global Vice President of IAA and President of IAA China.
Contact
Mr Zhang Guohua
zhangguohua@china-caa.org
Kim Mu
kimmu@china-caa.org
Registered Address
Floor 8, Trends Tower, No. 9 Guanghua Road
Chaoyang District
Beijing 100020
China
