Global

IAA UNITES:
Global Perspectives
1 October 2026

Overview

About

IAA UNITES is a new one day annual conference for IAA members and partners from around the world. Central to the day is our mission to unite IAA chapters and industry thinkers to shape the future of our work through shared knowledge, research, best practice and critical discussion.

IAA UNITES will be welcoming, inspirational, creative and purposeful. The day will inspire and mobilise our global chapters and the industry to embrace the IAA core values of:

- Global perspectives for Global Marketers
- The value of our industry to society and economy
- The power of creativity
- Responsible advertising and raising industry standards
- Advocating for healthy self regulation
- Community and collaboration
- Nurturing Industry Talent
- Championing innovation and preparing for the future

The agenda will also include:

- An macro outlook on our industry’s contribution to the global economy
- The launch of the new Ipsos x IAA Global Trend Report
- IAA COMPASS - the UNITES edit: featuring three brands from an IAA Chapter
- Examples of best in class B2B creativity
- A look at the industry’s journey to achieving real net-zero carbon emissions by the end of 2030
- Provocations from across the industry on the impact of AI on our world

Confirmed speakers to date

Speakers

Partners

Location

Global

RSA House
London, UK

Address
RSA House
8 John Adam St
London
WC2N 6EZ UK

Google Maps

Frequently Asked Questions

We have partnered with The Z Hotels and The Resident Hotels, who can offer a 10% discount.
Please email Gemma  who can send you the code to provide when booking.

By Underground
The closest stations are:
• Charing Cross (Bakerloo and Northern lines)
• Embankment (Bakerloo, District, Circle and Northern lines)
• Covent Garden (Piccadilly line)

All stations are within a 5 to 8 minute walk of the House.

By train
London Charing Cross mainline station is approximately a 5 minute walk away.

By taxi or drop off
Taxis can drop directly outside the building on John Adam Street.

RSA House does not have on site parking.
The nearest car park is:
NCP London Bloomsbury Square
Bloomsbury Square, London WC1A 2RJ

This is around a 10-12 minute walk from the venue.

Register

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