Bruce Biegel
Chairman and Senior Managing Partner

Biography

Bruce Biegel, Chairman and Senior Managing Partner of Winterberry Group, is an industry expert on growth strategy, an advisor on multiple company boards, and a valued member of IAA North America.

A seasoned executive with over three decades of experience, Bruce has led hundreds of engagements focused on growth strategy, commercial diligence, and mergers and acquisitions for companies in the advertising and marketing services, data, technology, media, and commerce sectors. He supports clients on a global basis and works extensively with the private equity firms investing across these sectors.

As an entrepreneur, Bruce has hands-on experience building companies from the ground up. Before establishing Winterberry Group’s strategic consulting practice, he founded and sold two companies—one in marketing technology and another in data. He has served in numerous roles, including board member, president, CFO, and head of sales, marketing, and service. Over the last 3 years, Winterberry Group received both “Best Places to Work” awards and a spot on the Inc. 5000 fastest-growing companies list.

In addition to his role at Winterberry Group, Bruce has been an industry program and jury member for the I-COM Global Symposium, SIIA CODiE Awards, DMA Echo and ANA Multicultural, B2B and Reggie Awards. Bruce is a member of the International Advertising Association North American Board (IAA NA) and a former member of Marketing Edge and the DMA boards.  He is a former recipient of the MCNY Mal Dunn and Silver Apple awards.

Bruce also serves on the boards of directors for several private agency, technology, marketing data, and data services companies.

He is also a frequent speaker at global marketing industry conferences and events.